Friday, June 28, 2013

Facebook changes to business pages

"Likers" now have more control
Likers now have more control over the number of facebook status updates they receive from your page.  Previously the options available were limited to 'Showing in newsfeed' or not selecting this. Facebook has now introduced 3 different settings: 'All updates'; 'Most updates' and 'Only important updates'.

Heres how:
Hover over (or click on mobile devices) the "Like/d" button and select 'Settings' from the dropdown

 And select the level of updates you would like to receive


Facebook introduces #hashtags

For those of you who are twitter and instagram users you will be familiar with the hashtag and what it is used for. The hashtag enables users to follow specific topics of interest and conversation. While this is usually reserved for 'real time' content, I can certinally see the benefits for businesses to use hashtags to extend their reach beyond their current level(s).

So just what are hashtags?
By typing a '#' in front of a word or phrase (eg #hand-made) it turns this into a link that users can click on to find public posts, about that topic, where people have also entered the #hand-made as a part of the poast.

For more information on using facebook hashtags go here

Ability to post an image as a comment

I think this new feature, on facebook, is the one I am most excited about. Gone are the days of having to include links to images in posts, and comments, for people to show us images! Yippee!! Facebook has introduced the ability to post an image as a comment under status updates; not only that but they have also made it available on mobile devices. How do I do it? Well just click on that little camera icon  and upload. Easy Peasy!

**please note facebook is still rolling this feature out and may not yet be available to all users at this point in time.


Mobile device changes

Popping in with some important info for all of you who have facebook pages. It has come to our attention that the newest layout on mobile devices can make it extremely difficult for fans to navigate through your page's photographs. First and foremost.......make sure you have your shop link in your description.

You might need to edit it a few times, and double check on your phone or tablet, to make sure that your customers can see it clearly with the new layout. I'm sure you have all noticed the many changes and upgrades that go on constantly. I know for me, it feels like I'm just getting comfortable with each new layout before the next new change occurs! Over the past few months there have been a number of changes that haven't made your job any easier. For example.....the number of Likers who are viewing your posts based on whether you are sharing other pages items, posting links, using photos etc. Also the ability to schedule your posts in advance ( leaving you more time to create ) was fantastic to begin with......but now if you use it, it means that less of your fans will actually see the post in their news-feed. Ok I'm waffling on now....... back to the photo and albums problem. 
If you like to have photos of all your items in albums with the links to your listings then YIPPEE!!! That's awesome :) If you don't have links to your listings under each photo, then that's definitely something you should do! As you know, you don't always get notified of comments on photos so you could be potentially missing out on sales, which is the opposite of what we are trying to achieve.

Once again, please make sure you have your shop link in your description. This is extremely important!

Thursday, June 6, 2013

New Kid On The Block

Yes thats right! Your eyes have not deceived you and the title is correct, there's a new kid on the block and it's New Zealand! Hand-made is coming to the land of the long white cloud in July, which means we also have a new team member! When discussing who we wanted to approach to be the 'face' of NZ there was only one lady that came to mind, 'the lady that blogs'.

Welcome Angela!!!

A thirty something mother of two and wife to one, Angela first discovered a passion for quality handmade
five years ago. It began with a search for clothing to fit her tall, young daughter.  The discovery of quality workmanship and unique design was a match made in heaven, compelling Angela to move away from mass produced items and searching for handmade alternatives became the norm.

From purchaser to promoter

 It was a natural progression for Angela to use her blogging platform as a voice for creatives and celebrating Australian and New Zealand handmade is something she is now well known and respected for.  This is a badge that 'the lady that blogs' wears proudly in the form of her eclectic collection of handmade brooches and Angela is widely recognised with a mention as one of Kidspot's top 50 Australian Bloggers, 2012.

Since returning to her homeland of New Zealand in December, Angela can still be found talking all things handmade, but now it's no longer from her personal blog.
Instead, she is fighting the ongoing battle of the lady stache, upholding her war on Crocs and promoting handmade on both sides of the ditch via Give & Take Handmade. 'G & T', as it is affectionately known, is a gift swap initiative with big ambitions, wrapped up in washi tape and a whole lot of fun!

Being given the opportunity to join the Hand-Made team has Angela excited!

"To be a part of making quality handmade 'world famous in New Zealand', and to have NZ handmade recognised on the world stage, is an honour indeed".